logo design guide


Companies Reinvent Corporate Identities With New Logo Designs

"A small change in your logo design, a completely new custom logo design or a new custom website design can bring a new attitude and much needed business to a floundering company,"

To redesign or not to redesign – that is the question.

What has been an existential question for Hamlet many centuries ago, may just as well become as live and death a question for any company or business. To redesign your logo or not?

Business Logo Design

A good business logo design draws people to the company. For this reason it should be specific to the target market; in other words it must be attractive to the people the company wants to attract.

Top 10 reasons for a logo redesign

Your company's logo speaks to your potential and existing customers when you aren't there to do the talking yourself. First impressions last, so it's important that your logo is instantly recognizable, and your message is conveyed clearly.

Logo design and personal preferences

You should see further than your own aesthetic taste when choosing a logo design for your company.

Logo Design and Color Philosophy

How important is color in a logo design? Does western culture has a different color perception than the Asian One? Has a world class logo design the same impact on the western market as on the Asian one?

No logo, no brand

While most businesses have branded themselves, many government and community organizations lack the unitary vision to communicate their message.

Logo Design: Online or Offline?

Online logo design services may sound tempting - make sure you know what online and offline means.

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